Business Services & Consulting
Support from local business needs to strategic execution
between Japan and Europe
BUSINESS SUPPORT
On-demand business support, business development, key accounts & partner search
STRATEGY & TRANSFORMATION
Growth, market entry, performance & PMI
INTERIM EXECUTION
Growth, market entry, performance & PMI
Our Mission
Flexible business support. Connecting Japan and Europe
Pragmatic consulting and operational support with particular expertise at the intersection of Japan and Europe
We want companies to be able to respond flexibly to change without having to build long-term structures before they are truly needed.
Why choose us?
Japan-Europe expertise
15+ years of business in Japan
Senior strategy experience
15+ years in Consulting
Industry experience
Industrial, consumer and investor perspectives
Hands-on execution
From concept to implementation
Trilingual communication
German, English & Japanese
Our services
Support from strategic direction to local execution
//1
Japan–Europe Business Support & Development
- Flexible, project-based business support and local coordination (Germany and Japan)
- Business development, key-account support and go-to-market support
- Customer, partner and supplier identification
- Trade fair, delegation and executive meeting support
//2
Strategy, Transformation & Investor Support
- Growth, portfolio and business model strategy
- Performance improvement and cost optimization initiatives
- Procurement and supply-chain
- Organization, M&A, post-merger integration and cross-cultural alignment
//3
Interim Management & Execution
- Interim project and program leadership
- European launch office or Japan Desk setup and management
- Transformation PMO and implementation management
- Local stakeholder, partner and supplier coordination
About
Sebastian Heindl
Founder and Independent Management Consultant & Japan Expert
I combine senior strategy experience with deep Japan–Europe expertise and provide support from the first strategic question through local implementation.
Sebastian Heindl is an independent management consultant and the founder of SH Business Partners. He brings 15+ years of experience in strategy consulting, industry and international business, including 9 years with Roland Berger in Germany and Japan.
He brings experience from more than 30+ consulting projects across industrial and consumer sectors-from market entry and product localization to performance improvement, supply-chain transformation, M&A and cross-border implementation.
Having lived and worked in Japan for more 10+ years and in China for 2 years, Sebastian combines European market and industry expertise with a deep understanding of Japanese business culture. He helps connect strategic priorities at headquarters with the realities of regional organizations, local markets and customers.
Depending on the project scope, SH Business Partners maintains a trusted network of senior experts and independent specialists. This provides clients with complementary functional, sector and regional expertise.
His academic background spans Japanese and Chinese studies, economics and business administration, with studies at Heidelberg University and Hitotsubashi University in Tokyo. He holds an M.A. in Japanese and Chinese Studies from Heidelberg University, where his academic research focused on market entry strategies of Japanese companies in China.
